15 November 2010

The Good Food Ireland first ever All- IslandConference will take place on Monday 15th of November 2010 at The Shelbourne Hotel, Dublin.

The theme for this years conference is “Building Business and Succeeding in a Recession” and we have a line-up of key speakers to inform and inspire you throughout the day. Also as part of the conference we have invited our Associate Consultants to offer free mentoring workshops to assist and support you in your individual businesses.

The Conference is open to both Members and Non Members of Good Food Ireland and must be booked in advance

Please click here to download Booking Form which must please be submitted to Linda Thomas in Good Food Ireland by either email, fax or post with payment enclosed by 5:00 pm on Wednesday 10th November 2010.

Linda Thomas
Publicity and Events Manager
GOOD FOOD IRELAND
Ballykelly House
Drinagh
Wexford
Email: lthomas@goodfoodireland.ie
Tel: 00353 (0) 53 9158693
Fax: 00353 (0) 53 9158688

We very much look welcoming you.

*The Good Food Ireland Annual Awards will take place later that evening to see the nominees please click here>>>

Yours sincerely

Margaret Jeffares
Managing Director

Good Food Ireland Conference Programme

10:45 -10:50     Welcome
                            Alex Gibson, Marketing Lecturer, Writer and Radio Presenter, Conference Chair

10:50 -11:00    Opening Address
                           Redmond O’Donoghue, Chairman, Good Food Ireland

11:00 - 11:30    Flourishing Under Fire
                            Dr Maureen Gaffney

11:30 - 11:50    Food a Key Driver for Visitor Growth
                            Mark Henry, Director of Central Marketing, Tourism Ireland

11:50 - 12:10    Strength Through Partnership
                            Paul Farrell, Commercial Director, Irish Times

12:10 - 12:30    Selling Ireland; Consolidation of Ireland’s Food Culture
                            Kevin Shannon, Managing Director, Odyssey International

12:30 - 12:50    Food in Tourism
                            Helen McDaid, Manager – Food & Hospitality Innovation, Failte Ireland

12:50 - 13:10    Tourism and Travel Distribution in a Changed World
                             Aileen O’ Toole, Managing Director, AMAS  
                    
13:15 – 14:00    LIGHT LUNCH

14:00 – 14:20    Good Food Ireland’s Online Development
                             Steven Cassin, Sales & Business Development, Biznet IIS

14:20 – 14:40    Cashing In:  Why Standards Matter
                             Hugo Arnold, Head of Quality Assurance, Good Food Ireland

14:40 -15:00    Inspiration Creates Opportunity
                           Frank Cronin, CEO, Newstalk

15:00 - 15:30    Good Food Ireland Members Panel  –  My Story
                            Claire Nash, Nash 19 Restaurant & Food Shop, Cork
                            Pat Whelan, James Whelan Butchers, Clonmel
                            Mark Wheeler, Rathmullan House, Co Donegal
                            Janet Drew, Janet’s Country Fayre, Co Wicklow
                  
15:30 -15:50     Economic and Sustainable Benefits of Replacing Food Imports with Locally Sourced Produce
                            Duncan Stewart, Presenter, Eco Eye

15:50 - 16:10    Sustaining Growth – Supporting a Resilient Community of Food SMEs
                            Una Fitzgibbon, Director Marketing Services, Bord Bia

16:10 - 16:50    The Power of Group Marketing
                            Margaret Jeffares, Managing Director, Good Food Ireland

16:50 – 17:00    Closing Address
                             Alex Gibson, Conference Chair

Free Mentoring Workshops with Good Food Ireland Associate Consultants

Hugo Arnold, Hugo Arnold Consulting
Profit from knowing and engaging with your customer - Who your customer is and who they are not. Writing a balanced and accurate menu. Using seasonality to drive change. The art and science of recipes. Making front of house into your sales team. Using food knowledge to drive your business. Why not make bread? What’s in the story in an empty plate.  Where does profit really come from?      

Blathnaid Bergin, Restaurant Advisor The School of Kitchen and Restaurant Management
Cutting costs and systemising to best advantage - Setting up a Systems Based Business at every point to save time and money. Writing and using Standard Recipes.  Writing and using Standard Operating Procedures. Staff training needs and carrying out Training Needs Analysis of your business.  Food Costing and Pricing. Waste Management. Analysis of current business status to plan future strategy.

Laughlin and Fergal Rigby, Directors of Travelshake Social Media
Travelshake Social Media provides social media consultancy and management services. Their services include creating and setting up accounts on the leading social media websites, monthly management for updates and fan engagement and developing social media strategies and campaigns. Special Packages for Good Food Ireland Members.

Mary Daly, Mary Daly Associates – Food Safety Consultant
HACCP Implementation & Food Hygiene Training - Allergy Awareness Training & Advice, Food Labelling, Alleged Food Poisoning Management. Environmental Health Officer Liaison. Customer Care Training, Mystery Guest Audits. Start Up Business/Kitchen Design. Menu Planning & Food Costing. 

Hugh Murray, Sales Director, Classic Drinks
Selling your wine - Customer Service as a Sales Tool, Knowledge and Training to Upsell, The Perfect Winelist, Creating the right balance. Classic Drinks provides an award winning wine portfolio and a comprehensive selection of branded spirits and beers.
 
Steven Cassin, CMS Consultant, Biznet IIS
Biznet IIS provide a wide range of Internet Marketing services including Website Design, Development & Hosting; Search Engine Optimisation / Marketing, Training & Campaign Management. If you are you interested in taking your existing website to the next level or want support for your current online presence or could e-Commerce offer you a low cost opportunity to develop a new revenue stream? Register for your preferred topic – including an independent review and personalised recommendations on your current website or marketing campaign.