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Good Food Ireland Conference Format 2011

Conference Format

09.00am – 09.45am Registration and BREAKFAST SHOWCASE from the members of Good Food Ireland

09.45am – 09.50am Welcome – Mairead Lavery, Conference Chair

09.50am – 10.00am Opening Address – Margaret Jeffares, Managing Director, Good Food Ireland

10.00am – 10.15am Special Address – Minister for Transport, Tourism and Sport, Leo Varadkar T.D.

10.15am – 11.00am Keynote Address – “What’s in a Name? Authenticity and Ireland’s Food Branding”

                                     Erik Wolf, President and CEO, International Culinary Tourism Association

11.00am – 11.10am Q&A

 

11.10am – 11.40am “The Value of Irishness”

                                       Kevin Friel, Marketing Manager, Irish Dairy Board

 

11.40am – 12.00pm “Using Irish as a Marketing Tool to Drive Business”

                                       Senator Feargal Quinn, Founder, Superquinn

 

12.00pm – 12.20pm “Harnessing Technology for both the Local and Global Markets”                                      

                                     Fred Karlsson, Founder, Done Deal

 

 12.20pm – 01.00pm“My Local Food Story”                                

                                    Dr Howard Hastings, Managing Director, Hastings Hotels Group,  N.I.                           

                                    Síle Gorman, Gorman’s Clifftop House & Restaurant, Co Kerry

                                    Peter Ward, Proprietor, Country Choice, Nenagh & Milk Market, Limerick

                                    Aran McMahon, Proprietor, Rua and Café Rua, Castlebar, Co Mayo

 

01.00pm – 02.00pm LUNCH SHOWCASE from the members of Good Food Ireland

02.00pm – 02.30pm “Measuring, Creating & Sustaining Financial Success”

                                     Ciara Jackson, Manager, Grant Thornton

 

02.30pm – 02.50pm “How to retain values and relevance in the fast-changing modern world”

                                       Kevin O Sullivan, Editor, Irish Times

 

02.50pm – 03.10pm “What’s Ireland Eating; Selling our Good Food Story”

                                     Suzanne Campbell, Journalist and Author

 

03.10pm – 03.30pm “Sustainable Fish and Seafood Traceability”

                                       Frank Fleming, Responsible Irish Fish

 

03.30pm – 03.50pm “Creating Taste Memories”

                                     Mary Carney, Winner, MasterChef Ireland

 

03.50pm – 04.00pm Closing Address – Redmond O’ Donoghue, Chairman, Good Food Ireland

To Learn More About The Speakers Click Here

 
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